News, Updates, & Resources

Proximity Bias – Is your Talent Out of Sight, Out of Mind?

Have you heard of proximity bias? It’s a by-product of Remote working. What is proximity bias? The BBC describes it as “an unconscious – and unwise – tendency to give preferential treatment to those in our immediate vicinity.” This is problematic. Hybrid or remote...

CatapultCulture – The Maslow Connection – Enabling all of your people’s Hierarchy of Needs

‘Culture Eats Strategy for Breakfast’ The data is compelling: companies with healthy cultures have three times greater total returns to shareholders. A recent Mckinsey study found that in times of volatility, organisations that focus on culture and organisational...

Thinking, Filtering & Decision-Making is the Talent Currency for the new Norm

How many decisions do you make in Day? It's estimated that the average adult makes about 35,000 conscious decisions each day. That's a lot - considering that there are 61,200 seconds each day (assuming that you are asleep for 7...
A little-known tool to make Coaches more Effective

A little-known tool to make Coaches more Effective

Calling all leaders and coaches. We have a problem. The world is becoming ever more turbulent. Technology is reshaping business models. The volume of data is exploding. The traditional career has become a thing of the past. The challenge. Keep pace. Keep employed and...

Talent Benchmarking to Increase Women in Technology

Talent Benchmarking to Increase Women in Technology

One of the key challenges to increasing the number of women in technology is giving recruiting organisations the confidence that having true diversity in technical positions within their organisation will not negatively and in actual fact positively benefit their...

Good Culture and Talent Enabling Services

Books & Publications

Beyond articles see our papers co-authored with Cambridge University and an article written by a client and published in their industry publication.

Good Culture – Out now on Amazon! Out now on Waterstones! Out now on Barnes and Noble!

Andrea Burns, Richard Davies. (2022)

First published in Great Britain in 2022 by Rethink Press (

Good Culture: Align your people, profits and purpose for the greater good

In a world of uncertainty and unprecedented change, your company culture is key to helping your business survive and your people thrive – no matter their location – office, home or beach.

Good culture is why people buy from you, supply, invest in, join, perform for and stay with you. Underpinned by the rigour of three disciplines; Moral Philosophy, Psychology and the Science of Value, the 9 Performance Pathways described in this book enable any business to create a good culture supported by the right values, risks and people.

Read this book and enable your business to:

  • Survive and flourish by aligning your culture with the shifting needs of all stakeholders in a volatile hybrid world
  • Reduce staff turnover (and costs), improve self-esteem, and avoid the “great resignation” by creating a good culture where people want to stay
  • Build reputation and reduce risk by understanding the Why, What and How of ethical decision making
  • Increase thinking agility by harnessing diversity to meet the demands of our ever-turbulent world
  • Create a culture that will increase trust, get the best out of your people, improve innovation, and create better outcomes for the greater good

Thinking Diversity

Burns A., Davies R., Langdon P.M. (2020) Thinking Bias: The Hidden Talent Excluder. In: Langdon P., Lazar J., Heylighen A., Dong H. (eds) Designing for Inclusion. CWUAAT 2020. Springer, Cham.

Thinking Bias: The Hidden Talent Excluder

Large numbers of organisations use interviews and psychometric tests as methods of recruiting new employees. The inherent biases of these approaches are examined here for a number of common scenarios and the implications for inclusivity explored. Axiology or Value Science has been proposed as a philosophy and approach that analyses and leverages the concept of value judgement and provides practical methods by which it can be deployed to reduce organisational bias and increase inclusion via identifying, leveraging and raising the levels of cognitive diversity within organisations. In particular, the methods of Axiometrics are examined and contrasted with those of psychometrics; along with a detailed look at its validation in practice. It concludes that Axiometrics is superior to personality and behavioural based psychometrics in fostering diversity and therefore effectiveness in organisations by increasing understanding of people capability.

    Leadership – Schools

    ISA Journal November 2016 Issue 14 

    Leadership Challenge-  Building an Effective SMT

    David Brazier, Head Teacher of St James Senior Boys’ School in Surrey, shares his thoughts on building an effective SMT



      +44 (0) 0845 241 5459



      17 The Meadows, Gillingham, Dorset. SP8 4SP